Bachelor E-Business Project Manager Webmarketing Specialty

The Digital School, our digital school, trains you in digital jobs related to web marketing and will provide you with all the up-to-date skills required to successfully manage a digital strategy within a company as a whole. The school offers a training program that is both technical and business oriented, with a focus on managerial skills and know-how.

The Digital School prepares for the following double degree:

  • La Digital School Diploma “Bachelor digital
  • Level 6 “E-Business Project Manager” title

The diploma “e-business project manager” is recognized by the State, accredited by the Ministry of Labour.

RNCP e-business project manager sheet

  • Accessible by VAE and VAP.
  • Possibility of validating one or more blocks of skills.

Possible continuation of studies in a professional Master’s degree

Bac+5 “Innovative Project Manager” or “Digital Web Project Manager

Bachelor Digital spe web marketing

Prerequisites for the Bachelor's degree in E-Business Project Management, Webmarketing Specialty


  • Find all the information about the aptitudes and prerequisites for admission on our
    dedicated page.

Objectives of the Bachelor's degree in E-Business Project Management, Webmarketing Specialty

The “Webmarketing & Social Media” specialization leads our students to put digital technology at the service of the company’s business challenges.

In addition to specialized skills, the Bachelor’s degree in e-business project management aims to :

  • Develop your digital skills on all levels (Development, Webdesign and Webmarketing)
  • be able to develop a complete digital strategy
  • Study and analyze the performance of digital actions

In 1st year, Bachelor 1 "Bachelor Digital

Duration: 12 months

In 2nd year, Bachelor 2 " Bachelor Digital "

Duration: 12 months

In 3rd year, Bachelor 3 " Bachelor Digital "

Duration: 12 months

Duration of the training

Duration: 1, 2 or 3 years depending on the entry level.

Training Duration:

Bachelor 1 : 690 hours

Bachelor 2 : 690 hours

Bachelor 3 : 500 hours

Access times

>> Application possible until October 1, 2022

  • Submission of the application
  • Scheduling of your admissions tests by the Admissions Department
  • Passing the admissions tests (written tests + interview)
  • Response from the Admissions Department within 10 to 15 days


Download our price list – The Digital School 2022.

Rates : Initial course

Fees : Work-study program** (in French)

*The application fee is 95€, a 50% reduction is possible for students with scholarships and job seekers with proof of employment.

**If you sign an apprenticeship contract, the application fee is reimbursed.

**In the case of a work-study program, tuition fees are paid by the employer.


The admission process to our schools is done in 2 steps:

  • The study of the file
    . The objective is to verify the adequacy between the candidate’s profile, his training, his professional project and the chosen training. At the end of this first step, the candidate will be declared eligible or not.

  • Admission tests
    . If declared eligible, the candidate will be interviewed by the person in charge of the program or by a person involved in the program applied for. The selection is based on the candidate’s general level, professional project, general culture and motivation. Depending on the school, the selection interview may be followed by additional written tests.


There are 2 possibilities to integrate our schools:

1/ Sending the application by mail or online application: average processing time of 48 to 72 hours.

  • Application form to be downloaded and sent with attachments to Brest Open Campus – Service admissions 475 rue Joséphine Pencalet, 29200 BREST) or Online application
  • The complete file is studied within 48 to 72 hours.
  • If he/she is declared eligible, the selection interview and written tests are scheduled
  • After the admission tests, the final answer is communicated within 48 to 72 hours.

2/ Submission of application by appointment: average processing time 48 to 72 hours.

  • Applicants can make an appointment with an academic advisor to submit their application. The study of the file is done on line. The candidate’s eligibility or not is pronounced immediately.
  • If he/she is declared eligible, an appointment is scheduled for the selection interview and the written tests, if applicable.
  • After the admission tests, the final answer is communicated within 48 to 72 hours.


I Joining our Bachelor 1 :

  • Holder of a general or professional baccalaureate or equivalent.

I Integrate our Bachelor 2 :

  • Holder of a Bac+1, all fields, having validated 60 ECTS.
  • Access possible by the Validation of Professional Experience (VAP)

I Integrate our Bachelor 3 :

  • Holder of a Bac+2, all fields, having validated 120 ECTS.
  • Access possible by the Validation of Professional Experience (VAP)

Methods used: face-to-face teaching, professional work, e-learning, learning by doing, national competitions, etc.

Various laboratories and spaces are also made available and are used as part of their curriculum to learn about new solutions in their sector of activity:

  • an amphitheater,
  • a media library,
  • an application restaurant,
  • 6 application laboratories,
  • a co-working space,
  • a computer room (Apple Room),
  • and modern, open classrooms (Open ClassRoom)
  • a podcast studio
  • an e-sport room

ORK 2022-2023

During your year(s) you will be evaluated:

– in continuous assessment

– at semi-annual events

– during annual reviews

Bachelor Chef de Projet E-Business Spécialité Webmarketing

Job opportunities

Community manager ; Content manager ; Webmarketing Manager ; Acquisition Manager; Membership and Partnership Manager ; SEO manager ; Social media manager ; Traffic manager ...

Our strengths

  • – Dual skills with 10 state-recognized RNCP titles offered on the Brest campus
  • – More than 250 partner companies
  • – Diploma recognized by the state and labeled France compétences, registered in the RNCP.
  • – Business conferences
  • – 98% of our speakers are professionals
  • – Experiential teaching through our 6 laboratories, 6 student associations and 25 startups and companies in residence.
  • – 40 direct contacts with companies and professionals
  • – 3 to 5 professional projects to be carried out during the course
  • – Real estate application agency for our students
  • – Sector and business specializations
  • – 93% of our work-study students are placed in work-study positions each year thanks to our corporate relations department

Handicap & accessibility

We have an equal opportunity policy to enable all students and learners to access our training and develop their talents.

All our training courses are accessible to people with disabilities, see our dedicated page.

Success rate (2019-2020 La Digital School):

  • Bachelor’s degree in E-Business Project Manager and Application Developer
    • 91% of graduates (29 graduates out of 32 students)

Tutor satisfaction rate (2020-2021, La Digital School):

  • Bachelor E-Business Project Manager
    • Apprenticeship: 82% (out of a total of 11 tutors who responded to the survey)
    • In pro contract: 100% (on a return)

Student satisfaction rate (2020-2021, La Digital School):

  • Bachelor Application Developer and Bachelor E-Business Project Manager

26 respondents said they were “Satisfied or Very Satisfied” with :

    • Teaching method and materials [L’animation du cours vous paraissait attractive.]: 53%.
    • In general, are you satisfied with the Corporate Relations department? 73%
    • What do you think of the reception of the School Service? 58%
    • Is your Happy Manager available and listening to you? 73%
    • The material made available by the BOC seems to you: 70%.

Insertion rate (2019-2020 La Digital School):

  • Bachelor E-Business Project Manager graduates (based on 16 students who responded to the survey).
    • Employee: 31.3
    • Student: 37.5
    • Jobseeker: 31.3

Breakage rate (2019-2020 La Digital School)

  • Bachelor E-Business Project Manager
    • Apprenticeship: 0% (0 break-ups out of 14 alternating students)
    • On a pro contract: 0% (on a pro contract)

Dropout rate (2019-2020 La Digital School)

  • Bachelor E-Business Project Manager
    • Apprenticeship: 7% (one dropout out of 14 alternating students)
    • On a pro contract: 0% (on a pro contract)
Coming soon: Our rates will be posted on the inserjeunes website.

All our specialties:


SAMEDI 7 septembre